Visibility and client acquisition for technical companies
We don't guess.
We measure.
vorell makes your IT or engineering company visible: in Google, on LinkedIn and Meta, and in AI answers. Every recommendation stands on real measurement data, every price is published on the product page.
IT-SECURITY · SOFTWARE · ENGINEERING · AUTOMATION · DACH
We have already surveyed more than fifty technical providers in detail: teams, ad activity, visibility, technology. Every number collected by hand and checked against the source.
More than a thousand real buying queries sent to ChatGPT, Claude, Gemini and Google's AI and evaluated. That is how we know how AI recommendations actually come about.
Keyword and traffic data, company and hiring signals, your competitors' complete ad activity, our own AI measurement and your sales context. No single source is allowed to distort the story.
Every price is published on the website. No proposal without a number, no sales call to learn a number, no fine print.
Services
Four paths, one principle:
measure first, then invest.
Does ChatGPT recommend your company?
After one week you know how visible you are in AI answers, where your competitor beats you, and which actions make you the recommended answer in your niche.
To the AI Check →Your market, fully surveyed.
Competitors, ad activity, visibility in Google and AI, funnel and technology: collected from seven data sources and translated into a prioritized plan.
To the Growth Audit →Visibility, month by month.
Campaigns, citable technical content pieces and conversion work in a monthly cadence. You can see what it delivers at any time in the live dashboard.
To the Clockwork →Websites that AI can find too.
Custom code from the very first line. Copy and structure optimized for search engines and AI systems, tracking included. You are reading the reference project right now.
To Website & Funnel →The usual path to predictable inquiries
The market has shifted
Your clients are already searching somewhere else.
The good news: in technical industries, almost nobody has priced this in yet. Whoever measures and acts now claims that visibility before the competition wakes up.
How a measurement runs
From your company to the market gap.
Five stations, shown here using Ad Intelligence as the example. We survey every channel by the same principle.
A short briefing to start
Your goals, your competitors and your sales context, captured in a structured format. After that, you carry on working undisturbed.
Every ad your competitors run is collected
All running campaigns across Google, LinkedIn and Meta, verbatim.
Every message is evaluated
Which offers, audiences and buying arguments the market is running, which of them have run dead, and which budget signal sits behind them.
The gap becomes visible
Almost always there is a buying reason clients ask about that no competitor occupies. That is exactly where visibility is cheapest to win.
Your result, in black and white
Once this open spot was found for one client, his first campaign ran without competition. The Growth Audit finds exactly that.
The most common question first
"Can't ChatGPT do this?"
Short answer: no. A language model guesses what sounds plausible. We collect what actually is:
A quick prompt
- Guesses from training data, often months to years old
- Does not know your competitors' current ad activity
- Cannot measure AI visibility, only talk about it
- Invents numbers where evidence is missing
- Takes no responsibility for the result
A vorell measurement
- Paid tool data as of a fixed date: keywords, traffic, company and hiring signals
- All your competitors' ad activity across Google, LinkedIn and Meta, evaluated verbatim
- 800 data points across four AI systems, reported as a percentage
- Every statement with source and date, checked against the original records
- A person with a name who stands behind it and executes with you
Yes, we work with AI ourselves every day. The data, however, comes from paid sources and our own measurements, is checked by hand and is owned by a person who stands behind it with his name.
What you can measure us by
Three commitments.
Fixed prices, public
Every price is on the product page. No sales call to learn a number.
We live what we sell
This website is our workshop, our digital visibility is measured continuously.
Plain engineering language
Factual, precise, no buzzwords. Your engineers will understand us, and we will understand them.
From Tyrol, Austria. For the DACH region.
"I sold technical products for four years. What convinces engineers is not campaigns. It is measurements."
Elias Lindner · Founder
The 20-second test
Do you have a visibility problem?
Check what applies to you. The meter measures along.
The next step
Let's find out where you stand.
30 minutes, no strings attached. You tell us where you want to go. We show you what we would do about it, and you decide afterwards in your own time.